Get customers without selling anything.
How to attract customers without active sales? The answer is content marketing. It’s about the creation and distribution of content to target audiences. It can be articles, newsletters, social media posts, podcasts, photos, or videos.
Before we can create, we must first understand. That involves asking questions at an introductory workshop with the objective of intimately comprehending you, your product, and your customers. It might even bring to light insights about your business that you’ve previously only suspected but haven’t yet articulated.
Based on the initial brainstorming, we create a content strategy and specific monthly plans, all in consultation with you. Then we write, design, photograph, and shoot. All text and graphic output goes through proofreading.
We build a community around your brand and interact with your fans. We send you regular reports. We evaluate how we’re doing and what we can improve so we can update the content strategy and create more content.
Studies show that 70% of people would rather learn about a product or service through quality content than traditional advertising.
A great content strategy can differentiate you from competitors and ensure your brand earns trust across target audiences.
Get closer to your customers and build a community around you. Become a love brand to your fans, followers, readers, and listeners.
Compared to traditional banner advertising, native ads garner 53% more views. They are more likely to be shared and result in an 18% higher purchase intent. (Forbes)
What does content by Justmighty look like?
We approach copywriting, social media management, and the creation of photos, videos, and podcasts with a strategic mindset. We craft content that aligns with your strategy and enhances your other marketing initiatives.
You can talk for hours but say nothing. Our approach is different. We create content that your customers find useful and interesting enough to share. Emotions play a big part in our work because people tend to make decisions based on feelings.
Creating and publishing informative yet engaging content is one thing. Distributing it is another - but just as crucial. We target users who are relevant to you.
Your customers aren’t just numbers to us, but real flesh-and-blood people. Beyond Google or Facebook analytics, we pay attention to what these people are discussing in comments, reviews, or emails. This impacts our content creation.
